Matthew Pemrick, Managing Director of Cicor, shares his inspiring journey from apprentice to business leader. He explores how endurance sports like Ironman have shaped his approach to resilient leadership, building inclusive teams, and creating a positive, connected workplace culture.

In this episode, we cover:

• From factory apprentice to MD: Matthew Pemrick shares his leadership journey and lessons learned.
• Endurance sports & leadership: How Ironman training shaped mental toughness and business resilience.
• Building inclusive teams: Creating a 50/50 workforce naturally—by hiring the best, not by design.
• Culture of connection: Leading with visibility, empathy, and a fear-free, people-first approach.
• Purpose-driven action: Supporting apprenticeships, communities, and continuous improvement—even in downturns.

"Don't wait for your boat to come ashore, swim out to reach it."

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