Podcast
How to market products for Manufacturing & Engineering - Andi Jarvis
Podcast
How to market products for Manufacturing & Engineering - Andi Jarvis

In this week’s episode of the Manufacturing Leaders podcast, we are bringing something a little bit different!
Andi Jarvis is a marketing expert who works closely with businesses in this sector. In this episode, we talk in detail about how you can improve your marketing strategy to maximise revenue.
Why marketing is so important in manufacturing?
- Using creativity in the boardroom
- Marketing through a recession
- Using consumer marketing in B2B
- Who is Andi Jarvis?
- The early Years
- Marketing in manufacturing
- Sales and marketing working together
- The importance of social media
- What moved the needle and brings in revenue?
- How do we measure ROI?
- Marketing B2b vs B2C in manufacturing
- How important is your website?
- Branding is crucial!
- How important is the budget
- First steps to marketing - What to do.
- Focus on what sells, not on what’s not
- Creativity in business
Most recent podcasts
-
4 - Day Week Webinar
Join us for a focused webinar exploring the benefits, challenges, and practical steps of implementing a 4-day working week in your organization.
-
Paul Stockhill - Managing Director - Lessons From 55 Years In Industry
Paul Stockhill shares how apprenticeships and innovation built Agemaspark’s legacy and why people are the key to manufacturing’s future.
-
Jo LLoyd - How Authenticity Drives Operational Excellence in Industry
Jo Lloyd shares her 12-year journey from admin temp to Head of People at Expanded Metal, revealing how manufacturing leadership is evolving toward a more inclusive, emotionally intelligent, and people-first approach.